Le Zhang 张乐



ABOUT

Le Zhang is an interdisciplinary designer, researcher, and freelance writer. With the matured skills of a designer and the insights of an anthropologist, she is dedicated to exploring material culture that crosses geographical boundaries and conducting investigations in a creative manner. Viewing design as a thought catalyst, her work encompasses multimedia content production.

After graduating from the Royal College of Art, she founded the cultural design studio Earth Buffet, focusing on geospatial food research, design, and investigation. She is also the co-founder of Outland Publishing Fair and the publishing group Aphakia. She now works as a researcher in Innovation Design at CAFA and as staff in the OTBT anthropology field school.



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Outland Publishing Fair
OTBT

A Slice of Shanghai - Virginia





Mixed media
Design Investigation
2023

This cake is a combination of two kinds of shortcake, which are recorded to be originated in Britain. I used Ruby cake (a cake says to be original in the UK and gained fame in Shanghai) and the Strawberry Shortcake (a cake from the cooking book Virginia Housewife) as a media to discuss the import and outport of food along with the cultural identity shift it brought. As well as discussing the boundary of LOCAL FOOD.