Le Zhang 张乐



ABOUT

Le Zhang is an interdisciplinary designer, researcher, and freelance writer. With the matured skills of a designer and the insights of an anthropologist, she is dedicated to exploring material culture that crosses geographical boundaries and conducting investigations in a creative manner. Viewing design as a thought catalyst, her work encompasses multimedia content production.

After graduating from the Royal College of Art, she founded the cultural design studio Earth Buffet, focusing on geospatial food research, design, and investigation. She is also the co-founder of Outland Publishing Fair and the publishing group Aphakia. She now works as a researcher in Innovation Design at CAFA and as staff in the OTBT anthropology field school.



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Outland Publishing Fair
OTBT

The British Local Fish Cooker





Installation
Design Investigation
2023

Related research project:
Distributive territory: The Glocal British Fishing Village

The British Local Fish Cooker is a speculative installation reflecting the paradoxical reality of cod eaten in the UK. Caught in the North Atlantic, cut in China and then eaten in the UK. Global cod supply sustains the beloved local tradition of fish and chips. The cod swims more dead than alive.

To criticize on this, this installation simulates the state of frozen sea transport and considers it as a cooking process. The refrigeration unit cools the pot while the supporting rods below mimic the motion of ocean waves. This is to raise awareness that the beloved local cuisine underwent such a journey before reaching their table.